Mediavore: They're 'Lifestyle Personalities,' Not Chefs
• When chefs want to become celebrities, they seek out the services of agent Jon Rosen, who represents Rachael Ray and Katie Lee Joel and who views his clients not as chefs, but as "lifestyle personalities who we can build great businesses for." [New York Times]
• Investigations of food-related illnesses vary greatly from state to state, which makes it much more difficult to identify the culprit of an outbreak. [New York Times]
• The "Saggy Pants Bandit," who's held up 28 restaurants and gas stations in Broward, is caught. [Miami Herald]
• The food at three of Gordon Ramsay's UK restaurants is prepared off-site, though the defensive chef is quick to note that it's cooked to order at the restaurant post-preparation. [New York Post]
• The product placement for Subway on last week's Chuck was intense - in addition to a visible sandwich, one character actually uttered the phrase "$5 foot-longs", a central piece of Subway's current ad campaign. [Crain's New York]
